Full Throttle Finance™️
Welcome to Full Throttle Finance™️ - the podcast where motorsports meet money. Hosted by Felicia, CEO of Clean Bee Consulting, & Allison, the firm’s Senior Bookkeeper, we’re here to help race teams + motorsport professionals gain the financial edge they need. With a focus on 20 minute or less episodes, we dive into practical tips & strategies by breaking down complex financial concepts into digestible segments every Friday.
Episodes

4 days ago
4 days ago
This week, we’re celebrating a lot of wins — We are celebrating 1 year as a firm. From wrapping our first full tax season as a firm to prepping for our very first company retreat at MotoAmerica’s Road Atlanta round, this episode is part catch-up, part strategy, and 100% Full Throttle.
Felicia & Allison reunite to talk about:
✅ The systems that made PTO during tax season actually work
✅ How we reduced chaos and increased profit this season
✅ Why we’re calling our trip to Road Atlanta a legitimate business deduction
✅ What small businesses can learn from our approach to marketing, planning, and sponsorship
✅ Behind-the-scenes logistics: flights, hotels, and rental cars — all with a financial twist
🚨 Bonus: We spill the beans on sponsoring a rider at this MotoAmerica round… and how tax strategy plays into every decision we make.
Whether you’re a motorsport entrepreneur, a small business owner, or a remote team leader, there’s something in this episode for you.
🎧 Listen now, and if you’ll be at Road Atlanta — come find us in the paddock!
Check out our website to book a consultation today!: cleanbeeconsulting.com/fullthrottlefinance
#FullThrottleFinance #MotoAmerica #RoadAtlanta #BusinessRetreat #MotorsportMarketing #BookkeepingForRacers #SmallBusinessStrategy #TaxWriteOffs #ConsultingFirmLife

Friday Apr 18, 2025
Episode 16: Candle Biz - Pit Stops & Pivots
Friday Apr 18, 2025
Friday Apr 18, 2025
Before Clean Bee Consulting, there was a candle company — and the lessons I learned from that venture changed everything about how I lead today.
In this solo episode, I’m sharing how building a product-based business taught me the power of simplicity, data-driven growth, and why steady always wins. Whether you're leading a race team or launching a side hustle, these takeaways apply.
#FullThrottleFinance #EntrepreneurMindset #BusinessGrowth

Friday Apr 11, 2025
Episode 15: Payroll Mindset Shift
Friday Apr 11, 2025
Friday Apr 11, 2025
In this solo episode, Felicia - CEO at Clean Bee Consulting - dives into one of the most misunderstood business topics: payroll.
Whether you’re a solo entrepreneur, a race team owner, or a small business leader, this conversation will challenge how you think about paying others.
Felicia shares her personal journey with building a team, including what hiring her first employee taught her about leadership, clarity, and sustainable growth.
You’ll learn why payroll isn’t just a cost - it’s a powerful growth strategy that can unlock capacity, improve tax outcomes, and build lasting team loyalty.
💡 Topics Covered:
-Why payroll isn’t just for “big” businesses
-The true definition of payroll (and why agreements matter more than size)
-How payroll became a turning point for Clean Bee’s growth
-Tax strategies, worker classification tips, and real examples
-How motorsports teams can apply these insights to scale effectively
Whether you're on the throttle or in the pit lane of your business journey, this episode will help you rethink the way you build your team and invest in your people.
📲 Learn more or book a consult: www.cleanbeeconsulting.com/fullthrottlefinance #motorsport #consultant #strategy #growth

Friday Apr 04, 2025
Episode 14: Racing in the Rain
Friday Apr 04, 2025
Friday Apr 04, 2025
Racing in the Rain — How to Lead Through Unpredictable Conditions in Business
Ever feel like your business is running full speed… in the middle of a downpour? Welcome to Racing in the Rain - our latest episode of Full Throttle Finance™, where we unpack how high-pressure racing moments mirror the real-world decisions entrepreneurs and business owners face daily.
When race teams face unpredictable weather - on again, off again rain that disrupts strategy and challenges everyone’s nerves - they don’t just rely on instinct. They lean into preparation, adaptability, and team communication. That same mindset is critical for leaders navigating financial uncertainty, whether it’s shifting markets, inflation, unexpected expenses, or regulatory changes.
In this episode, Felicia and Allison draw direct parallels between racing strategy and business strategy under pressure. We’re talking:
How clouded judgment and emotional decision-making can derail progress
Why preparation and forecasting are your best defense against reactive chaos
What it means to lead with boldness and clarity when your team is looking to you for direction
The value of building financial flexibility and contingency plans that actually work
If you're running a race program, managing a growing team, or building a brand that depends on precise execution, this episode will resonate deeply.
These are the moments when leaders either stall… or shift up and accelerate.
You’ll also hear how:
Having a trusted “pit crew” of financial experts can keep your plan on track
Developing a strong mindset around cash flow, reserve planning, and scenario modeling builds confidence
Tracking data points (not emotions) helps you make smarter decisions when the pressure is on
Full Throttle Finance™ is here to support motorsports entrepreneurs, race teams, and small business owners with actionable financial strategies - even when the forecast is unclear.
🎧 Tune in to Episode 14 now and learn how to drive strategic growth, no matter the conditions. 🎙️

Friday Mar 28, 2025
Episode 13: Formula 1 Cost Caps
Friday Mar 28, 2025
Friday Mar 28, 2025
🏎️ Budget Like an F1 Team | How Formula 1 Cost Caps Teach Smarter Spending for Race Programs & Small Businesses
What can Formula 1's cost caps teach us about financial discipline, innovation, and building high-performance teams — even on a tight budget? More than you think.
In this episode of Full Throttle Finance™, we break down how top-tier motorsport organizations manage millions under strict financial regulations and translate those lessons into practical, real-world strategies for grassroots race programs, small business owners, and entrepreneurs.
We cover:
✅ What F1 cost caps really are (and why they matter)
✅ How financial limits actually drive innovation and efficiency
✅ Real examples from Drive to Survive and Pressure to Rise
✅ Practical steps you can use TODAY to get your finances on track
Whether you're running a small race team, managing a business with limited resources, or just want to learn how to make smarter financial decisions under pressure, this episode is packed with value.
🎯 Key topics include:
🤘Prioritizing spending for maximum ROI
🤘Creating innovation through constraint
🤘Data-driven budgeting and performance tracking
🤘Aligning your team around clear financial goals
🤘Managing morale and communication when the stakes are high3
🎧 Listen now — and learn how to think like an F1 strategist when managing your own budget.
💻 Want more tools to take control of your race program’s finances? Check out our Revving Up for Financial Success course → https://fullthrottlefinance.mykajabi.com/offers/FFjAGD8L/checkout
👊 Perfect for: #MotorsportProfessionals | #RaceTeamManagers | #SmallBusinessOwners | #AthletesWithSponsors | #EntrepreneurshipInRacing #FullThrottleFinance #Formula1CostCaps #MotorsportFinance #DriveToSurvive #RacingBusiness #BudgetingTips #SmallBusinessFinance #MotorsportSponsorship #F1Strategy

Friday Mar 21, 2025
Episode 12: Pressure to Survive
Friday Mar 21, 2025
Friday Mar 21, 2025
🎧 Full Throttle Finance™ | Episode 12 — “Pressure to Survive”
The financial game of motorsport racing is changing — and Netflix is leading the charge.
In this episode, Felicia (CEO of Clean Bee Consulting) and Allison (Senior Bookkeeper) break down how shows like Drive to Survive (Formula 1) and Pressure to Rise (MotoAmerica) are more than just entertainment — they’re revenue-generating machines.
We dive into:
🏁 How Drive to Survive completely transformed F1’s U.S. popularity and financial success
🏁 The trickle-down effect of major media exposure on teams, sponsors, and host cities (including wild stories from the inaugural Las Vegas GP)
🏁 Why MotoAmerica’s Pressure to Rise is following a similar playbook — and where it still has room to grow 🏁 What grassroots teams, race programs, and athletes can learn from these productions to attract sponsors and build fan loyalty
🏁 PLUS: How the NHL is using the same strategy with Face Off: Inside the NHL on Amazon Prime If you’re trying to grow your race program, build sponsorship relationships, and market yourself or your team better — this episode is for you.
🚀 Learn more about our services for motorsport professionals: cleanbeeconsulting.com/fullthrottlefinance
✅ Subscribe so you never miss an episode — we drop new episodes every Friday!
#FullThrottleFinance #DriveToSurvive #PressureToRise #F1 #MotoAmerica #MotorsportMarketing #SponsorshipStrategy #RacingFinance #LasVegasGP #AthleteBranding #ContentStrategy

Friday Mar 14, 2025
Episode 11: Tuning Your Cash Flow
Friday Mar 14, 2025
Friday Mar 14, 2025
Join us for another episode of Full Throttle Finance™️ as we dive into the aspects of budgeting and cash flow management for race teams, athletes, and entrepreneurs. Discover why careful planning is essential, learn how to navigate upfront sponsorship money, and find out practical steps to maximize every dollar. We’ll discuss building a detailed budget, conducting regular financial reviews, and managing the inevitable peaks and valleys in spending—all while keeping your ultimate performance goals in sight.
Topics Covered:
📃Crafting a comprehensive, season-long budget
💸Strategies for handling upfront sponsorship funds
📊Importance of regular financial reviews and adjustments
🗻Managing spending peaks and valleys for optimal performance
🛣️Aligning your financial plan with on-track and business objectives
Don't miss an episode, subscribe and join us every Friday. Remember to like, share, and subscribe, we will see you next time. 👊✊

Friday Mar 07, 2025
Episode 10: Private Equity & Willow Springs Intl Raceway
Friday Mar 07, 2025
Friday Mar 07, 2025
Today on Full Throttle Finance™️ we talk about the potential private equity purchase of the iconic Willow Springs International Raceway Complex in Rosamond, California. In this episode, we cover the history of the raceway, the significance of its sale, and the prospects of its new ownership by Cross Harbor Capital Partners. We also discuss the implications of private equity on such historic landmarks and speculate on potential future developments that could enhance the facility while preserving its legacy.
Catch us every Friday as we break down complex financial topics with a motorsport twist. Please like, subscribe, comment, leave a review, every tiny little bit helps. ☀️